Press Release


Cutting down online form- filling time on our cloud- based ticketing platform? It is now possible thanks to our new partnership with PCA Predict, leader in address validation technology.

peed up ticket- buying process

SecuTix has announced a new partnership with PCA Predict (a GBG company), leaders in address validation technology.

PCA Predict’s verification tool cuts down the amount of time it takes for ticket-buyers to fill in online forms, reduces inaccuracies and maximises ticketing revenue.

Frédéric Longatte, CEO of SecuTix, believes the partnership will help their clients, which include Saracens Rugby Club and UEFA, improve user experience and grow their businesses.

PCA Predict (a GBG company) work with a range of international businesses to improve user experience, increase online conversions and provide excellent data quality. Long checkout forms are a common problem, and often one of the main reasons for cart abandonment.

PCA Predict’s checkout optimisation tools remove friction on web forms, making it quicker and easier for customers to auto-complete addresses while capturing valid email, mobile numbers and delivery addresses in real-time.

Around 88% of companies say that dirty data has a direct impact on the bottom line; PCA Predict can help improve data quality by verifying customer contact details at the point of entry e.g. during the checkout process.

Frédéric Longatte, CEO of SecuTix said:

SecuTix 360°, which is delivered as ‘software as a service’, was designed as an open platform so that it could integrate quickly and easily with best-in-class digital technologies that will help our clients grow their revenues. We chose PCA Predict because it’s an industry leader, with an excellent reputation for accuracy and speed. Through its high quality postcode data, PCA Predict’s software will improve further still the customer journey when purchasing tickets.

“SecuTix and PCA Predict share similar global growth ambitions and so we look forward to working together for the benefit of existing and new customers in the UK and Europe.”

Mario Joao, Head of Partner and Alliances at PCAPredict commented:

“Streamlining the online ticket process will enable SecuTix’s customers to deliver the best possible experience and increase revenue by reducing friction in the online checkout. Not only this, but PCA Predict’s address validation tool ensures that only verified and valid address data is being captured – something critical to any online business.”

About SecuTix

A pioneer in applying the SaaS model to ticketing, SecuTix is the European developer of an integrated, cloud-based platform for white-label ticketing and audience management. SecuTix360° provides event professionals with a multichannel ticketing solution to control their distribution, engage their audiences and thus leverage customer loyalty and boost sales. A subsidiary of Swiss systems integrator Elca, SecuTix is headquartered in Lausanne and has offices in Paris, Madrid, London and Munich. Over a hundred businesses, operating in the field of museums, live entertainment, stadiums and sports clubs, municipalities and festivals have put their faith in SecuTix to revolutionise their ticketing processes and provide customers with a unique experience.