SecuTix, the global provider of a ticketing engagement platform for the culture, sports, and performing arts industries and ShareGroop, the first split payment solution integrated on e-commerce websites, have announced their partnership, which allows SecuTix customers to enrich their online selling experience by offering a new service. This allows stadium and theatre-goers to share a group payment directly from the organizer’s payment page.
Going to a game, a live concert or a play… To book these group experiences and be seated next to his friends, the purchase initiator doesn’t need to advance money anymore, which represents an effort and penalizes the conversion rate. The initiator can now share the cart amount with his friends directly on the payment page. By removing this stress, event organizers simplify groups booking process allowing each spectator to pay online its own part.
Alexandre Verdier, from the Stade de France, said :
” We wanted to innovate and offer a new online customer experience. Split payment provided by ShareGroop and SecuTix is part of this ambition.”
SecuTix 360° is a ticketing engagement platform offered as a service. The Stade de France uses SecuTix to sell tickets through all channels – Internet, mobile phone et box office – et to estalish a special relationship with its customers. SecuTix 360° can easily interface with third-party digital solutions such as ShareGroop.