Reflecting the impressive wave of curiosity in blockchain technology in Switzerland and more generally all over the world, Palexpo SA is organising the 1st Geneva Annual Blockchain Congress in close collaboration with the Canton of Geneva. This independent annual convention will be held on 21 January 2019 at the Palexpo Convention Centre. The event will provide the decision-makers of the region with a day to examine this “major new technology”.  The name of the event, From lab to market, will be illustrated through the presentation of blockchain solutions applicable to four fields of activity: identity and e-government; education; FinTechs; and raw material trade and the supply chain.

“The next digital revolution is imminent. After the Internet, which has profoundly changed our societies, blockchain technology is about to become one of the pillars of tomorrow’s economy. A figurehead of “Crypto Lake”, the Canton of Geneva has already initiated several pioneer projects – both internally and externally – in the field. It is proud to found the Geneva Annual Blockchain Congress, reinforcing existing blockchains on a local scale and fostering the growth of a true regional “Blockchain Valley,”

States Mr Pierre Maudet, Councillor to the State in charge of the Geneva economy.

Geneva, French-speaking Switzerland and Switzerland as a whole offer a unique platform thanks to the extent of its economic ecosystem and the quality of work being carried out by academic researchers and start-ups, not to mention the support and involvement of the public authorities.

In the words of Claude Membrez, General Director of Palexpo SA,

“The objective of Palexpo is to provide a neutral ground for discussion and networking among professionals; throw new light on the current economic, technological and social trends; and promote Geneva and its region.”

Holding the Geneva Annual Blockchain Congress will only reinforce this position.

From lab to market

 Aimed at leaders of the private and public sectors and international organisations, this convention will present the concrete applications of blockchain solutions and will examine their consequences on business models of the market economy.

Therefore, for this first edition, four fields of activity will be addressed: identity and e-government; education; FinTechs; and raw material trade and the supply chain. These will be covered in their interprofessional aspects, including governance, legality and ethics.

A first at Palexpo: a blockchain ticket office

Blockchain technology implies secure ticket sales. SecuTix and Palexpo SA are joining forces to propose blockchain mobile ticketing for the convention.

Frédéric Longatte, CEO of SecuTix points out that:

“The mobile ticket office based on blockchain technology will profoundly transform the industry. Indeed, the complete digitalisation of the sales process for event tickets will force organisations of the secondary market to adapt to the new paradigm. The result will be greater security, both for the organisers of events and for the public throughout the client journey.”